Chevrolet Camaro Named Hottest Car – Again!


For the second year, the Specialty Equipment Mark Association (SEMA) has named the Chevy Camaro as the “Hottest Car”.  The award is for the most accessory-friendly vehicle.  The award was first created last year at the 2010 SEMA show, so for the Camaro to get the crown again, makes it the only car to have won the award.

“After more than two years on the market, the Camaro continues to inspire creativity and Chevrolet is thrilled to see that expressed in all the wonderfully personalized examples here at the SEMA Show,” said Chris Perry, vice president, Global Chevrolet Marketing and Strategy. “Camaro has always been a car customers love to personalize and we are doing all we can to support them and the aftermarket industry with parts and accessories that help turn their dreams into reality.”

Chevrolet brought a great lineup of specialty Camaros, including:

“Hot Wheels” Camaro! 
The Hot Wheels Camaro features a chromed green paint scheme with a ghosted “Hot Wheels” logo on the fenders.  It also features satin black wheels, a European style rear fascia and black aluminum hood insert with milled heat extractors. 

The “Red Zone” Camaro
The Red Zone Camaro boasts the new 2012 color, Crystal Claret!  The stripe package that you will see will soon be available as well as all the accessories presented on the car will come on it when ordered from the dealer!

The ZL1 “Carbon” Concept

The ZL1 Carbon Concept features a dark gray paint scheme that is splattered with carbon fiber pieces throughout the car!  This car is mean and of course boasts the upcoming ZL1 motor which gives it 580hp and 556 pound-feet of torque! 

Synergy Series Concept
The Synergy Series Concept has a Silver Ice paint scheme with the black synergy series decals.  The car also features Chevrolet Accessory Black wheels along with a body kit.

1LE Concept
the 1LE concept comes with the suspension kit made for circuit races.  The car is a victory Red color that has a flat black hood.
All of these Camaros provide a different look, and the look is awesome!

Check out the pictures below to see them!

Check out more details of each in the Press Release below.

Press Release

LAS VEGAS – Few vehicles have inspired as much passion and personalization as the Chevrolet Corvette and Camaro. Chevrolet celebrates that legacy at the 2011 SEMA Show with a lineup of concepts that showcases different approaches to performance and personalization for these iconic sports cars.

At the 2010 SEMA Show, Camaro was named the “Hottest Car” in the inaugural SEMA awards.

“Go to any Corvette or Camaro enthusiast event and you will have a hard time finding a factory-stock vehicle,” said Chris Perry, vice president, global marketing and strategy for Chevrolet. “These are cars that owners treat as canvases to express their personalization and high-performance dreams – and have been for decades. The SEMA Show is the perfect venue to test new customization concepts and to inspire new owners to start modifying their cars.”

Chevrolet will have many Camaros and Corvettes at SEMA this year – including a full-size tribute to the “Custom Camaro” that was part of the original Hot Wheels 1:64-scale line in 1968. All the concepts reflect the wide range of personalization possibilities, inspiring owners to build their own one-of-a-kind creation.

Here’s a look at some of the Camaros and Corvettes Chevrolet will debut at the 2011 SEMA Show:

“Hot Wheels” Camaro

  • Over Chrome Green paint with ghosted Hot Wheels logo on the quarter panels
  • Satin black ground effects (splitter, rocker and rear fascia-side extensions)
  • Satin black wheels with milled face and Torch Red stripe: 20×10-inch (front) and 20×11-inch (rear)
  • ZL1 grille with Hot Wheels badging
  • Hot Wheels badge on the decklid
  • Euro-style taillamps with new inner smoked lens
  • Euro-style rear fascia with new diffuser and exhaust bezels
  • ZL1 rear spoiler
  • Chevrolet Accessories Modified Satin Black Stripe
  • Black aluminum “CAMARO” fender badges with milled face
  • Black aluminum hood insert with milled hood vent extractors
  • Chevrolet Accessories Synergy Series gill decals
  • Black leather-wrapped IP and door inserts with Torch Red accents, and cut-and-sew flames
  • Hot Wheels sill plates
  • Hot Wheels cut-and-sew embroidered logos in the front seatbacks
  • Chevrolet Accessories pedal kit
  • Chevrolet Accessories footwell and cup holder lighting (red)
  • Brembo brakes: six-piston front with two-piece rotors and four-piston calipers (Chevrolet Official Licensed Product)
  • Suspension lowering kit by Pedders (Chevrolet Official Licensed Product)
  • Chevrolet Accessories strut tower brace
  • Chevrolet Accessories black engine cover
  • Chevrolet Accessories exhaust system

    Camaro Red Zone Concept

    A design statement achieved with current and future accessories is the inspiration for the Camaro Red Zone Concept. It uses the Camaro convertible’s style to demonstrate what’s possible with a carefully selected collection of accessories – and it debuts a new, heritage-inspired stripe graphic that will be available soon. The result is a tasteful combination that blends contemporary style with a classic flair.

    Vehicle highlights:

    New-for-2012 model year Crystal Claret exterior color with black convertible tonneau cover
    Chevrolet Accessories 21×8.5-inch silver/polished-face wheels
    Silver heritage stripe
    Chevrolet Accessories body-color grille and convertible wind screen
    Suspension lowering kit by Pedders (Chevrolet Official Licensed Product)
    Concept polished strut tower brace
    Concept “RS” underhood liner
    Titanium leather interior with Silver Ice accents
    Black soft instrument panel insert
    Chevrolet Accessories Silver Ice door and instrument panel inserts
    Chevrolet Accessories floor mats with silver “CAMARO” logos.
    “This is a Camaro for those who want great looks and a performance personality,” said designer Adam Barry. “It’s a simple yet dramatic statement that is uniquely Camaro.”

    Camaro Synergy Series Concept

    The Camaro’s Synergy special editions were born at SEMA, and this vehicle is a new take on the concept, using the best of the best of Camaro accessories – as well as a distinctive silver exterior with red accents. Chevrolet will be listening to the reaction that this Synergy concept receives at SEMA, as it could be brought to production.

    Vehicle highlights:

    Silver Ice exterior color with black Synergy stripes on the hood, with decklid and “mail slot” decals with red line inserts
    Synergy gill decals and no SS or RS exterior badges
    Chevrolet Accessories body-color ground effects and grille
    Chevrolet Accessories 21-inch wheels – black with red stripe
    Suspension lowering kit by Pedders (Chevrolet Official Licensed Product)
    Red Brembo® brake calipers
    Chevrolet Accessories red engine cover
    Concept “SS” underhood liner
    Concept polished strut tower brace
    Chevrolet Accessories floor mats (ebony with red and “CAMARO” logo in silver)
    Chevrolet Accessories lighting kit (displayed in red)
    Hurst® short-throw shifter
    Black leather interior with red accent stitching on seats, console, doors, steering wheel and shifter boot
    Silver Ice instrument panel and door inserts
    Black leather instrument panel soft insert with red stitching
    SS logo with red outline on the head restraints
    Chevrolet Accessories pedal kit

    Camaro 1LE Concept

    Born in the Camaro’s third generation and refined further in the fourth generation as a road-racing performance package, the legendary 1LE option code designation returns to the Camaro as a concept intended to carve up road courses. While only a concept, it borrows production components from both the Camaro SS and forthcoming Camaro ZL1 to deliver a competition-ready package. Hash mark graphics on the front fender are pure Chevrolet racing cues, too.

    Vehicle highlights:

    Victory Red exterior color, with flat black hood and hash mark extensions
    Satin black splitter, rocker panels, rear spoiler and outside mirrors
    Sport suspension featuring Magnetic Ride Control
    Electric power steering
    Six-speed manual close-ratio transmission
    Lightweight 20×10-inch (front) and 20×11-inch (rear) racing wheels (satin black)
    Goodyear® Eagle F1 Supercar G asymmetrical tires (from the ZL1)
    Brembo® six-piston front calipers, with two-piece front rotors, and four-piston rear calipers (Chevrolet Official Licensed Product)
    Dual exhaust outlets with ZL1-style active exhaust and diffuser
    Shock tower brace
    Chevrolet Accessories red engine cover
    Black leather interior with Light Stone stitching
    Graphite Silver door and instrument panel inserts
    ZL1 shifter with Light Stone stitching
    ZL1 flat-bottom steering wheel
    Chevrolet Accessories pedal kit

    “The Camaro 1LE concept is all about the track,” said Al Oppenheiser, chief engineer for the Camaro. “It’s an all-out race car package that pays tribute to that special option from the past.”

    Camaro ZL1 Carbon Concept

    Welcome to the dark side of Camaro ZL1. This concept incorporates all the technology and performance of the Camaro ZL1 – which goes on sale in 2012 – but with an added layer of carbon fiber to add a decidedly sinister-looking element of form to a car that’s all about function. Included on this concept is the new Ashen Gray exterior paint (available on all 2012 Camaro models).

    Vehicle highlights:

    Chevrolet Accessories exposed-weave carbon fiber “Mohawk” hood insert
    Carbon fiber rear spoiler with stainless-steel wicker bill
    Carbon fiber inserts on the interior door and instrument panel
    Lightweight 20×10-inch (front) and 20×11-inch (rear) wheels in satin black with machined faces
    Brembo® six-piston front calipers, with two-piece front rotors, and four-piston rear calipers (Chevrolet Official Licensed Product)
    Magnetic Ride Control
    Dual exhaust outlets with active exhaust and diffuser
    Jet Black leather interior with sueded microfiber seat inserts and Torch Red stitching
    ZL1 short-throw shifter with suede and carbon fiber-trimmed shift knob
    Suede-trimmed flat-bottom steering wheel
    ZL1 pedals

    “This concept’s dramatic appearance matches the extreme performance capabilities of the Camaro ZL1,” said Tony Roma, program engineering manager for the Camaro ZL1. “And even if its styling doesn’t intimidate you, its performance on the track will.”


by Brad Troedel
Red River Chevrolet




About Red River Chevrolet

Working with Red River Chevrolet to develop a greater presence on the web. This includes all forms of social media, blogging, SEO and Paid Search optimization techniques. With Keyword optimization as well as many other forms of organic optimization, Red River Chevrolet will move up in ranking of searches. View all posts by Red River Chevrolet

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